Mission

We tell stories with beautiful images!

Our mission is to have some fun, make some images that will propel our clients' services and products into the stratosphere, and to make a profit, because with us, you get more than you pay for!

Photography is a complex business. There are rules, and once Alex learned them at Art Center College of Design and graduated at the head of his class, he learned how to bend, mold, break and shape them for our mutual benefit.

Photography is lighting for shape and mood, sensuous and textural, and reproducible like a frog in heat! Light shapes how we feel and grows our food!

We shoot to ensure our interpretation of your concept meets or exceeds your expectations. While some art directors and graphic designers are demanding, we give you what you need, and take every step necessary to exceed those expectations. Once we dial in what you want, we will dial up the exuberance, the focus, the color, and the enjoyment, and once we get there, we might as well have some fun and make some great original images, because after that, we might run out of light and compact flash cards, and by then, it will be time to go for a terrific dinner! Lock and load, Baby!!!

Alex is the product of all his influences. Ansel Adams, who spoke at his college graduation, influenced him as did Richard Avedon, who spoke at the graduation before Alex'. Annie Leibovitz rented his studio once, but her work is legendary! Dennis Manarchy dialed in dense shadows and Nikes at sunrise, and Harry DeZitter showed Alex sunrises from Scotland.

Our return on your investment is huge compared to that spent for media! Please don't cut your creative budget short, because poor execution costs more than you can imagine!

Thanks,
Alex B.

© 1975-2010 ALEX BACHNICK ALL RIGHTS RESERVED